With financial support from the "Sustainable city centers and centers (ZIZ)" funding programme, numerous events have been organized over the past two years that have written success stories. In addition to the after-work events, the Advent glow and the family festival under the motto Citymood & Friends were a hit with many visitors. "If the offer is right, people like coming to the city center," says Sarah Wagner, describing the success of the events to date.
After the end of the funding program, these events are to be continued under the direction of the Stadtmarketing Verein e.V. together with local sponsors, so that our inner cities will become more lively again in the long term. The city's economic development department is now looking for companies and partners from the region who would like to support the Citymood project. In doing so, they will make an active contribution to the revitalization and sustainable development of the city centres and help to ensure that the successful after-work events and the Advent glow will take place in both city centres in 2026 and beyond and that other events can possibly be established.
Four sponsorship packages have been put together especially for companies:
Bronze - 250 Euro
- Naming on the sponsor wall
- Mention in event announcements and print media
Silver - 500 Euro
- Naming on the sponsor wall
- Mention in all advertising measures (print, online, social media)
- Drinks voucher worth 75 euros at an event
- 1 year free membership of the Idar-Oberstein City Marketing Association
Gold - 1,000 Euro
- Prominent placement on the sponsor wall
- Highlighted mention in all advertising measures
- Drinks voucher worth 100 euros
- 2 years free membership in the city marketing association
Platinum - 2,500 euros (only 3 packages available!)
- Particularly large logo placement on the sponsor wall
- Exclusive "presented by ..." mention in all advertising measures as one of three main sponsors
- Placement in paid content advertising on social media
- Drinks voucher worth 150 euros
- 3 years free membership in the city marketing association
Those who get involved not only benefit from a visible presence, but also strengthen the local community at the same time. "With these packages, we give companies the opportunity to make a visible commitment and at the same time increase the attractiveness of our city centre," emphasizes Caroline Pehlke from the Idar-Oberstein Economic Development Agency.
- Anyone interested in becoming part of Idar-Oberstein's city marketing and Citymood 2026 with the sponsorship program can contact the city's business development department, either by email at wirtschaftsfoerderung@idar-oberstein.de or by telephone on 06781/64-6080 .